Almost every business is dependent upon technology and computers to some degree. IT managed service providers are emerging in greater numbers and can take the financial burden out of maintaining a large IT department from a medium to small business, as well as make economic sense for the large business. Almost every business owner knows about managed dedicated servers for web hosting and it is a small leap from there to other types of IT services.
In the digital age physical presence is not necessary for effective IT management. IT costs can fluctuate from month to month expenses with a managed solution can be fixed, while service levels can improve. This allows any company to budget IT department expenses from month to month and also avoid the expense of maintaining a large in house staff.
Almost every business uses their IT department in a different way and a managed solution allows the company access to experts in their area without the expense of attempting to locate and retain these experts. Providers are finding the idea of managed services attractive as well since they gain the added benefits of a stable and predictable income as well as familiarity with each client which usually results in better service.
The success of any IT managed service providers business depends upon the market sector targeted and the amount of preparation and marketing the provider is willing to do. Some sectors are obvious targets for managed services and the potential client base is predisposed to accept these services. There are also government regulations that should be included in the planning stages to make the transition easier upon the provider.
Data security is one area that many clients are more than willing to consider as a managed solution. The expertise necessary to secure data and detect threats makes the transition to managed services much easier to market to the average potential customer. Off site data storage as well as server maintenance and provision are well worked areas where many customers are conditioned to consider managed services beneficial.
Managed dedicated website servers have been common for many years and most clients with a web presence view these as most cost effective. Clients of these managed services find they need only consider the needs of their business and their customers and leaving the maintenance and security of the server to professionals frees them for the tasks which make them money. It generally works well for both the client who has a fixed expense each month for hosting fees and well for the provider who has a stable income and a team of experts to help maintain the servers.
Software as a service, desktop as a service and many other IT services have introduced a new market for the provider and cost effective solutions for the business which may be required to maintain many machines and deploy software over multiple branches as in the case of a corporation. While IT managed service are not yet the preferred solution for every company they are becoming increasingly more accepted by service providers as well as companies of all sizes.
With the right amount of marketing of the correct type it has been possible for service providers who formerly worked on an as needed basis to shift their focus to providing managed IT services. The benefits for both the service provider and the client are multiple. Once a client has been secured, those first months of service can cement customer loyalty.